There�s rarely a right or wrong way to map empirical data but thematic maps can end up looking very different as a result of your design decisions. Join us to learn how to choose suitable thematic map types, how they work, and how to use them to successfully shape the message in your map. We�ll show how to use ArcGIS Pro mapping renderers, ArcGIS Online, and ArcGIS Maps for Adobe Creative Cloud effectively, and also share workflows for creating less common, but visually stunning, maps. We�ll discuss how data can be processed and presented in different, interesting and compelling ways to tell different sides of the same story.