This workshop will go beyond an introduction to Insights for ArcGIS and focus on describing more advanced analytics tools and visualizations on offer in Insights for ArcGIS. We will talk through when different methods and visualizations are most effective for answering questions, all of which will be applicable for analysis more broadly. The product team will also describe how Insights works behinds the scenes so you can understand how to get the most of using it for your needs and outline near-term road ahead plans.