At the Redlands Forum on September 5, 2024, Esri President
Jack Dangermond discussed his new book, "The Power of Where: A Geographic
Approach to the World's Greatest Challenges," with interviewer Larry
Burgess. The forum showcased how "The Power of Where" illustrates,
through maps and stories, the ways in which the growing GIS community is
tackling some of humanity's most significant challenges. Central to the book is
the geographic approach - a way of problem-solving that uses spatial location to perceive and understand patterns - from wildlife migration and rising seas to urban planning and food production.