Esri's Product Manager for Developer Technologies, David Cardella, leads a discussion and demonstration of the ArcGIS Developer Story. He provides an overview of what ArcGIS has to offer for developers and how they can leverage location and mapping capabilities. Also, Esri's CTO of Web Mapping, Jeremy Bartley, Anita Kemp, and Omar Kawach will show specific demos of the new static basemap tiles and elevation services, as well as how the JavaScript Maps SDK components are making GIS more accessible than ever.